Aruba Networks
“The SolutionSet team is an indispensable part of our marketing organization and have been critical in our efforts to redesign, redevelop, and maintain our websites. As an agency, they are always very responsive and ready to move at a moment’s notice. I would not hesitate to recommend them to any company looking for top-notch web expertise and service.”
— Zena Baloca, Senior Manager, Web Marketing, Aruba Networks
Client
Aruba Networks, a fast-growing, privately-held network infrastructure company that builds high-performance mobility and security systems that allow companies to seamlessly introduce wireless, security and mobility services over their existing wired networks and centrally manage those services
Challenge
Web presence redesign needed to reflect company growth
Aruba Networks had identified that its website design, content, and network architecture did not have the necessary scalability to support its evolving sales and marketing needs. Aruba Networks asked SolutionSet to review its website and to suggest an approach to redesigning its website that balanced its immediate sales and lead-generation needs while developing an extensible website design, architecture and platform that would better position Aruba Networks as an industry leading company.
Solution
Website refresh and extensible platform to keep up with company goals
SolutionSet supported the Aruba Networks Marketing team by providing design, development and Digital Marketing services. SolutionSet refreshed the site design and navigation and built new interactive content modules to better tell the brand story and communicate the value-proposition. Additionally, SolutionSet implemented a more stable and extensible application and website infrastructure. SolutionSet is currently developing a comprehensive Partner Extranet and Intranet Project for the Aruba Networks extended enterprise. The final product: tools that enable the Aruba Networks Marketing team to build the brand and drive awareness in a more cost-effective and professional manner.
Results
Established a stable and secure web infrastructure
Improved user experience by implementing search, new navigational elements, and easy-to-read layouts
Implemented search engine optimization (SEO)
Technology Used
_CSS
_HTML
_MySQL
_PHP
_Flash/XML
Visit www.arubanetworks.com